The Yokohama Rubber Company, Limited (横浜ゴム株式会社 Yokohama Gomu Kabushiki-gaisha?) is a tire company based in Tokyo, Japan. The company founded and started in 1917 in a joint venture between Yokohama Cable Manufacturing and B.F. Goodrich. In 1969 the company expanded to the United States as Yokohama Tire Corporation. The Aspec A300 was the driving force behind its tremendous rise. Branding, especially in Japan, will often use "ADVAN" instead of Yokohama. ADVAN wheels and tires have a strong presence in the aftermarket scene worldwide.Purchase select Yokohama tires and let us know what you think. Yokohama’s Performance Promise means you’ll be happy with your new tires. If, within 30 days, you’re not satisfied with their performance, just return the tires along with your original sales receipt to the place of purchase for a full refund!Yokohama introduces the all-new iceGUARD iG51v winter tire for SUVs and trucks.and offers insight to consumers looking to find the best tire for their vehicle while driving in ice, slush and snow.
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